Privacy Policy

Last updated July 2, 2026

This Privacy Policy describes how Owlchemy Play Lab LLC (“Owlchemy Play Lab,” “Owlchemy,” “we,” “us,” or “our”) collects, uses, stores, and shares personal information when you visit our website, create an account, make a booking, sign a waiver, visit our facility, attend an event, purchase a product, communicate with us, or otherwise use our services.

Our services may include open play admission, visit passes, private parties, special events, waiver signing, website use, account registration, customer communications, purchases, custom items, 3D-printed items, and related services.

By using our website, booking system, waiver system, facility, or services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information that you voluntarily provide, information needed to operate our services, and information collected automatically through our website and service providers.

Parent, Guardian, or Adult Customer Information

We may collect:

  • Full name
  • Email address
  • Phone number
  • Mailing address
  • Account information
  • Emergency contact information
  • Booking history
  • Purchase history
  • Communication history
  • Relationship to participating child
  • Electronic signature
  • Date and time of signature
  • Party or event details
  • Custom order details
  • Any other information you choose to provide

Child Information

We may collect limited information about children when provided by a parent, legal guardian, caregiver, or responsible adult, including:

  • First and last name
  • Age
  • Date of birth
  • Attendance records
  • Waiver and participation records
  • Party or booking information
  • Safety notes or information voluntarily provided by a parent, guardian, or caregiver
  • Emergency or incident-related information, if applicable

We collect child information only as reasonably necessary to operate our services, verify waiver coverage, manage bookings, maintain safety, communicate with parents or guardians, and meet legal or business recordkeeping needs.

Payment Information

Payments may be processed by third-party payment processors and booking/payment platforms, including WellnessLiving and Paragon.

We do not store full credit card numbers on our own website servers. Payment processors may collect and process payment card information, billing information, transaction history, and related payment data according to their own terms and privacy policies.

Waiver Information

When you sign a waiver, we may collect:

  • Legal name
  • Electronic signature
  • Date and time of signature
  • Relationship to participating child
  • Child name(s)
  • Child date(s) of birth
  • Initials or acknowledgments
  • Agreement history
  • IP address or device-related signature metadata, if collected by our waiver platform

Photos, Videos, and Recordings

We may collect or use photos, videos, audio, or other recordings taken at the facility, during activities, or during events, subject to applicable law and waiver/photo-release terms.

Our waiver may include consent for Owlchemy to record and use a participant’s likeness and/or voice, including for advertising, promotion, publicity, social media, and related business purposes.

Automatically Collected Website Information

When you visit our website, we and our service providers may automatically collect:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Pages viewed
  • Visit duration
  • Referring pages
  • Approximate location based on IP address
  • Website usage information
  • Cookie or analytics information

We use Google Analytics to help understand website traffic and improve our website.

2. How We Use Information

We may use personal information to:

  • Provide and operate Owlchemy services
  • Create and manage customer accounts
  • Register participants
  • Manage bookings, private parties, events, and open play visits
  • Verify waiver completion
  • Process payments and purchases
  • Communicate about bookings, purchases, events, policies, reminders, and updates
  • Provide customer support
  • Maintain safety and security
  • Respond to incidents, injuries, emergencies, or disputes
  • Maintain business, tax, accounting, legal, insurance, and waiver records
  • Improve our website, facility, services, and customer experience
  • Send transactional messages
  • Send marketing messages where permitted
  • Comply with legal obligations
  • Enforce our Terms and Conditions, waiver, party contract, facility rules, and policies

3. Children’s Privacy

Owlchemy serves children, but our website, booking system, waiver system, and payment systems are intended to be used by adults, parents, legal guardians, and responsible caregivers — not by children submitting personal information directly.

We collect child information from parents, legal guardians, or responsible adults as needed for safety, booking, waiver, attendance, service, and legal purposes.

Parents or legal guardians may contact us to request access, correction, or deletion of their child’s personal information, subject to legal, safety, accounting, insurance, waiver, dispute-resolution, and recordkeeping needs.

Children should not submit personal information directly through our website, booking system, waiver system, contact forms, or other online services.

4. How We Share Information

We do not sell personal information.

We may share information with trusted third parties only as reasonably necessary to operate our business, provide services, process transactions, or comply with legal obligations.

These may include:

  • WellnessLiving for booking, account, waiver, communication, and related business operations
  • Paragon for payment processing
  • Website hosting and WordPress-related service providers
  • Google Analytics and related Google services for website analytics
  • Email and communication providers
  • Insurance providers
  • Professional advisors, including attorneys, accountants, and consultants
  • Government, regulatory, law enforcement, or emergency responders where required or appropriate
  • Other providers necessary to operate our services

We may also share information when necessary to protect safety, respond to emergencies, enforce our agreements, investigate misconduct, collect amounts owed, respond to legal claims, or comply with applicable law.

5. Text Messages, Emails, and Communications

We may use your contact information to send transactional communications, including booking confirmations, reminders, waiver notices, schedule updates, account notices, purchase information, party or event communications, safety notices, and customer service messages.

We may send marketing or promotional communications where permitted by law or with consent where required. You may opt out of marketing emails by using the unsubscribe option where available or by contacting us.

Text message practices may depend on WellnessLiving or other communication tools used. Where text opt-out options are available, you may be able to reply STOP or follow other instructions provided in the message.

We do not share mobile phone information with third parties for their independent marketing purposes.

6. Cookies and Website Tracking

We may use cookies and similar technologies to:

  • Operate the website
  • Improve website performance
  • Remember preferences
  • Monitor website usage
  • Understand traffic sources
  • Improve marketing and advertising
  • Maintain security
  • Analyze user interactions through tools such as Google Analytics

You can disable cookies through your browser settings. Some website features may not work properly if cookies are disabled.

7. Data Retention

We retain personal information only as long as reasonably necessary for business, legal, safety, insurance, tax, accounting, customer service, dispute-resolution, and recordkeeping purposes.

Examples include:

  • Waiver records retained for legal protection
  • Payment and transaction records retained for accounting and tax purposes
  • Booking and customer records retained for customer service, safety, and business operations
  • Incident records retained for legal, insurance, and safety purposes
  • Website analytics retained according to analytics settings and provider policies

When information is no longer reasonably needed, we may delete, de-identify, archive, or securely retain it as appropriate.

8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect personal information.

These may include:

  • Third-party payment processing through WellnessLiving, Paragon, and related providers
  • Password-protected systems
  • Limited access to personal information
  • Secure website connections where available
  • Staff access controls
  • Business recordkeeping practices

No system can guarantee absolute security. You are responsible for keeping your own account login information secure.

9. Your Privacy Choices and Rights

You may contact us to request that we:

  • Provide access to personal information we maintain about you
  • Correct inaccurate information
  • Delete information, where deletion is reasonably possible and legally appropriate
  • Update contact information
  • Withdraw consent for certain communications
  • Ask questions about how your information is used

We may need to verify your identity before responding. We may deny or limit requests where information must be retained for legal, safety, accounting, tax, insurance, waiver, dispute-resolution, fraud-prevention, or legitimate business purposes.

To submit a request, contact: privacy@owlchemyplaylab.com

10. California Privacy Notice

California residents may have certain privacy rights under California law. Depending on whether a business is covered by the California Consumer Privacy Act, those rights may include rights to know, delete, correct, opt out of sale or sharing, limit certain sensitive personal information uses, and not be discriminated against for exercising privacy rights.

Owlchemy does not sell personal information.

Even where a specific privacy law does not require us to fulfill a request, we will make reasonable efforts to respond to parent/guardian and customer requests to access, correct, or delete personal information, subject to legal, safety, insurance, waiver, accounting, tax, dispute-resolution, and recordkeeping needs.

11. Third-Party Services

Our website and services may link to or use third-party platforms and providers, including WellnessLiving, Paragon, Google Analytics, website hosting providers, email providers, and other business service providers.

These third parties may maintain their own privacy policies, terms, security practices, and data practices. We are not responsible for the privacy practices of third-party websites or services.

12. Links to Other Websites

Our website may contain links to third-party websites, including booking platforms, social media platforms, maps, payment pages, or other external websites.

We are not responsible for the content, privacy practices, or policies of third-party websites.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted on our website with a revised “Last updated” date.

Continued use of our website, facility, booking system, waiver system, or services after updates are posted means you accept the updated Privacy Policy.

14. Contact Us

Owlchemy Play Lab LLC
1815 Hawthorne Blvd, Suite 280
Redondo Beach, CA 90278

Email: hello@owlchemyplaylab.com
Privacy: privacy@owlchemyplaylab.com